Garden Media Group, a leading public relations and marketing firm specializing in the horticulture industry, is proud to announce Seed Your Future (SYF) has partnered with them to amplify the nonprofit’s mission and propel it into the next decade of growth.
Since its founding in 2014, Seed Your Future has inspired millions of students to explore careers in horticulture through transformative programs like Green Career Week and Seed to STEM. As SYF expands its focus to include high school and college students, Garden Media will help by strengthening the nonprofit’s brand presence, increasing industry engagement, and driving new opportunities for collaboration.
A Shared Vision for the Future
SYF’s 2025-2030 Strategic Plan outlines ambitious goals to expand educational initiatives, create workforce pathways, and foster deeper connections between students and industry professionals. With Garden Media’s expertise in storytelling, media relationships, and strategic marketing, this partnership will elevate SYF’s influence and ensure the organization continues to thrive for years to come.
“Seed Your Future has made an undeniable impact in its first decade, but we’re just getting started,” said Jazmin Albarran, executive director of Seed Your Future. “Partnering with Garden Media will help us reach more students, engage more industry leaders, and truly transform the future of horticulture.”
Upcoming Initiatives & Ways to Get Involved
SYF is kicking off 2025 with exciting programs designed to connect students with careers in plants, including:
- Green Career Week (March 3-7 & October 6-10, 2025): A nationwide initiative linking students with local horticulture businesses.
- SYF Art Contest (Art due March 7): A nationwide art contest for high school students celebrating the critical role of horticulture in everyday life. Winning submissions will be showcased at the Seed Your Future Gala.
- Seed to STEM (June 2025 – Chicago): An immersive program empowering teachers to bring horticulture into the classroom.
- SYF’s Inaugural Gala (June 13, 2025 – Chicago): A fundraiser celebrating the organization’s impact and future.
- Internship Best Practices Guide – A free resource launching in 2025 to help businesses create impactful internships.
- Salary Survey – A comprehensive industry report on wages and benefits designed to support professional growth.
“Seed Your Future is at the forefront of addressing the workforce shortage in horticulture, and we’re honored to help amplify their mission,” said Katie Dubow, president of Garden Media. “We will use our loudest microphone to help amplify their messaging, resources, and partnerships to ensure the industry has a bright future.”
With SYF’s momentum and Garden Media’s expertise, the next decade promises to be the most impactful yet.
To learn more, support Seed Your Future, or get involved, visit www.seedyourfuture.org.
For media inquiries, interviews, or partnership opportunities, please contact Courtney Dyal at courtney@gardenmediagroup.com.
Seed Your Future is the movement to promote horticulture and inspire people to pursue careers working with plants. We envision a world where everyone understands the power of plants and is aware of the promising careers in the art, science, technology, and business of horticulture. To support Seed Your Future’s ongoing efforts, please visit Seed Your Future Donation Page. For more information, visit seedyourfuture.org.
Garden Media Group ignites buzz for clients, offers innovative PR campaigns, and secures top media placements and partnerships. The boutique PR and marketing firm is the best in the home, garden, horticulture, outdoor living, and lawn and landscape industries. The annual Garden Trends Report is one of the most published trade and consumer news garden studies. Visit www.gardenmediagroup.com for more information.


